BrainMine Technologies Pty Ltd

Best Video
Marketing Melbourne

Plug on the Video SEO for Optimum Conversions 52%
of marketing professionals around the globe considers
video as the content with the leading ROI.

Why is Video SEO necessary?

52% of marketing professionals around the globe consider video as the content with the leading ROI. Merge this statistic with the fact that 85% of businesses are into producing in-house video, providing you with a complete picture to help you get a grip of. Roll out your video content as a part of your digital strategy. It’s quite tough to leave your mark amongst the people when so many companies, with their focus on Video SEO, are vying with one another for the top slot. The budding product is considered to be an expected element of your SEO approach.  The fact that video can improve your website’s SEO turns out to be easier than you think to get a head start.

YouTube: Standing Next to One in the Search Engine Olympics

Build an Video SEO Marketing Strategy

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YouTube is the world’s second-largest search engine. No prizes for guessing who occupies the top spot. The video platform displaying content is entertaining, unique, and converting. Video SEO Marketing opens up endless possibilities for your brand. So the idea is to get your creative juices flowing, and showcase it on YouTube to explore many ways you can use moving content to your benefit:

  • Make long chunks of content with an explainer video making things easier for the audience to digest.
  • Display a product demo highlighting the USP of your product.
  • Show the real person behind your brand.
  • Offer industry-related tips.
  • Create how-to videos adding a valuable touch.
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What Role Can Video SEO Play for You?

Using video sharing platforms like YouTube for SEO purposes can pay back your business in ways you can’t even think of.

  • Drive traffic to your website.
  • Motivate engagement.
  • Enhance user experience.
  • Offer a convenient, instant way to digest content.
  • Improve your website SEO.
  • Increase dwell time on your website.
  • Build links from respected domains.
  • Generate social shares-social users lap them up!

Google uses a majority of these points to measure how reliable and authoritative your website is. That’s how your rank goes up and you become a visible face to a wider audience. Make it happen with a video!

Give your Video the Worth it Deserves

You’ve written the script and nominated an employee or play the part yourself. You decide on a promotional strategy or a discussion, and Voila! You’ve created a video!

Let’s not pull the curtain down there!

Time to implement SEO for your videos to give them the audience they crave! Essentially, that’s the way we go about marketing your video. There are some stages to go with this process you don’t want to miss out.

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Video SEO Strategies

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Host it in the right places

Put your brains as to where you’re going to place your video. By using a video hosting site, you can link back to your website for free. On the other hand, hosting videos on your website can be of great help for others to link back to your domain. This gives your overall SEO efforts certain relief, but the video may not be getting many shares.

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Optimise rich snippets

Google is increasing its focus on rich snippets, those tidbits of information telling a user what to expect when they press the click button on a link in the SERPs. Make yourself stand out by optimizing your video summary and going for a killer thumbnail. Provide Google the info about the video by adding the required Schema.org code and submitting an XML sitemap.

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Make it for mobile

Optimize your video for mobile consumption by making it responsive to mobile viewing. This is one reason why we all love and follow YouTube almost every day; videos being optimized for watching on mobile devices.

On the Way to Get Your FREE Proposal!

Try your luck with Impress!ve, Melbourne’s digital agency and we surely know ways about SEO, both on and off your site. As a team of creatives and digitally-minded techies, we help in the flowing of money for our clients through full-scale SEO, PPC and Facebook advertising campaigns.

Everything we do is tailormade for you uniquely. Waste no time in speaking with us regarding your own tailored quote. Set the big screen on fire with your brand.

Going With the Growth and Flow?
Bond with a Dedicated Digital Agency to Advance Your Video SEO Strategy

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BrainMine Technologies Pty Ltd

Free Proposal Launch

A phenomenal Digital marketing and web designing company in Australia with their expertise in Advertising, Online Reputation, Mobile Apps, and Web Development opening up newer business opportunities through maximum visibility in the Internet world.